We are committed to building strong communities. Through our community giving programs, Indigenous relations and Diversity, Equity and Inclusion, we are focused on the health, safety and wellbeing of our people, customers and community.


Our community giving program, Where the Heart Lands, launched in the fall of 2021 and is designed to build strong communities.

We believe in being a good neighbour and making a positive impact in the communities where we live and work. We support organizations that are dedicated to furthering causes close to our hearts and are focused on supporting communities through corporate giving and volunteerism.

Heartland generation team members working in the community
Heartland generation team members working in the community
Heartland Generation team members working in the community
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We support initiatives that promote conservation and sustainability, while connecting the communities in which we operate with the nature around them.

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Science & Innovation

We support organizations that promote STEM-based (Science, Technology, Engineering and Math) learning to advance our communities through science and innovation.

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First Responders

We contribute to organizations that provide essential health and safety services to the communities in which we operate.

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Community & Indigenous Support

We invest in organizations focused on building strong families, community-based programming and Indigenous Reconciliation.

Focused on Diversity, Equity & Inclusion

Heartland Generation believes that Diversity, Equity and Inclusion (DE&I) fosters a healthy range of ideas and views while facilitating innovation, improving results and creating opportunities.

Our commitment to DE&I includes recruiting and retaining employees from diverse backgrounds and experiences, creating awareness of diversity issues and benefits and fostering a supportive environment where inclusivity is expected and prioritized.

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